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Cruzan Menu Board Program
Concept: A plan to produce branded material into multiple accounts that: 1) is user friendly for district sales reps; 2) drives sales; and 3) stays embedded within the account locales.
Execution: Propose a menu board program: permanent 2' x 5' wall-mounted menu boards to include the account's choice of brand drink recipes and the establishment's name across the top of the board - so they're less likely to get rid of it!
Activation: Design and produce hundreds of custom durable bar signs. Reisigl managed the order-taking process, which consisted of dealing with each account and the drink recipes they requested for each board, as well as shipment of the final signs.
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Cruzan No 9 Neon
This customized neon sign lights up the night, shining the light on patrons' favorite watering hole, and their favorite rum!
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Cruzan Directional Barrel Sign
We've constructed and shipped these original directional sign barrels to several venues across the country - it's a rustic and laid back piece for the right décor.
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Metal Tacker Signs
Custom metal embossed signs are sure to stay up on the wall at bars & restaurants - they're too nice for the venue to remove (and that's the secret!)
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Cruzan Contour Cut Signs
Cruzan Rum pouring bottle and glass make a HUGE impression in any venue. Large contour shaped graphics are laser cut on a large flat bed printer - so the original painted bottle art can be used in multiple venues across the country - and still look like the real thing.
Signage
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Devil's Cut Neon Sign
No bar will turn away a branded neon sign - so this is a sure way to get the brand noticed, and stay noticed. This custom-built box was constructed of distressed metal, and printed with brand graphics, then fit with beautifully bent glass in vibrant colors - an updated version of an old classic.
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Red Stag Sign
We went to the ends of the earth for this one...well, almost. Actual shed antlers were sourced from Yellowstone National Park then we lacquered them bright red, and mounted them to rustic fence wood just above a laser cut, distressed metal Red Stag logo. Brilliant!
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Corona Surfboard
The Corona Surfboards have become a quick classic in national Corona branding. We've been making them for years now. Some are created for specific venues or events while others are just standard Corona branding that can go anywhere. We've also incorporated the surfboards as header signage on portable and fixed Corona Bars all across the country.
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Bacardi Surfboard Sign
The 6' menu boards with stand were shipped to one of Bacardi's private resort islands in the Caribbean. The surfboards are in the sun & island weather 24/7 and have stood the test of time. A creative way to display a standard menu, while helping the customer choose the right brand!