Danzka Interactive Display for Duty Free

Danzka-Display-fullJune 2013 –

Concept: Support Danzka’s tagline that it is “the best traveling vodka in the world” because it is lightweight and will not ever break in your luggage.

Execution: A game that allows customers to 1) see Danzka vodka, 2) witness that the bottles may dent but never break, and most importantly, 3) HAVE FUN!

Activation: Design and build a carnival-like wall of Danzka bottles and let people throw balls to knock them off the wall, complete with custom bar, custom-designed back wall, and instructions.

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